Uberization, yes! But let’s not forget Hubert on the way: without his support, innovation is nothing

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Over these recent months, Uberization has clearly emerged as the most prominent buzzword when talking about the new digital economy. We French, would like to believe that Maurice Levy, the Publicis boss, was the first to have coined the expression. Being an advertising professional he must be enjoying the success of his neologism. This phenomenon […]